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Velobrand was created by Lachlan Mackay to cater to the discerning rider, focused on getting the best in design, functionality and performance from their cycling kit.

Lachlan is a freelance writer from Sydney, Australia. His passion lies in cycling – actually riding his bike – and cycling technology. Lachlan’s major interest is challenging the status quo and why things are the way they are.

Lachlan’s sporting background includes athletics (making it to NSW State Championships in the 100m, 200m and 400m events), cross country running, triathlons and cricket (playing representative level for Bankstown as a junior), however in the last 15 years cycling has become his passion. Lachlan is a member of his local Sydney cycling club St George and races Masters in local events.

In addition to being a freelance writer in all things cycling, Lachlan holds an Honours Degree in Electrical Engineering (UNSW) and is a certified Project Manager with the Project Management Institute. But most importantly Lachlan is a qualified Barista holding a Certificate II in Hospitality (Operations).